Could Mercedes-Benz or BMW make a pick-up truck...

Could Mercedes-Benz or BMW make a pick-up truck? I feel like they'd have trouble making it inexpensive enough for anyone who actually uses pickup trucks for manual work to buy one.

An M3 styled truck would be pure sex though.

mercedes does have a pick up truck

The x class? That's still a concept though.

Well, the Mercedes X-Class *is* coming, although you might be thinking more in the terms of them manufacturing it from the ground up as their own instead of badge-engineering

Yeah I was definitely thinking about a new design as well. Why are car designers so lazy? Also the one on the left would 3.14× better than the one on the right if it was a single cab

It's a production car
Also there's a drop-side version of the Gwag

They had to create their own segments to be at all competitive with SUV's and crossovers, and there isn't really a market for luxury performance trucks (others have tried.. Too niche, especially if you have to create a whole non-shared platform: huge costs for a small segment).

Think of the people who drive their SUVs: can you picture them in a small truck of any sort? I can't.

...

the fact that you ask the qwuestion is pretty disgusting tbqh
trucks should be tools, not status symbols for badgewhores pretending to be something they're not.

I acknowledged that in the op you enormous faggot

It's /easy/ to spend 50 grand on a truck nowadays. Versus some C class they can only get 30 for. Trucks make complete sense.

I don't think BMW is ever gonna make a pickup truck. Mercedes already has one in the works, though everyone says it's just "re-badged" Nissan Nirvana.

The German Pickup R&D team

"Hans, all wood, metal pipe and other construction supplies are sold in Imperial measurements usually in increments of 4 feet. How long should we make ze bed?"

"2.5m and not A CM LONGER!"

pfft, pleb

wtf are you on about you idiot?
250cm=98"=8ft2"

Mercedes needs to make a needs based truck.
Not a luxury truck like the G-Wagon.
Something basic with an industrial strength.
Think the unimog but a little more practical.
They don't need a obsidian black metallic paint job, they just need to outlast everything else on the road and survive 300k+ miles.

Like this?

Exactly - It should be the Mercedes Land Cruiser.

M-B probably can. They can make work vehicles that aren't status symbols (Sprinter, european trucks) and also have pretty good offroading vehicles (G, Mog).

If BMW made a pickup it would end up like the X6 - something that literally nobody needs but is marketed towards rich moms who buy that shit up. It'll probably be something like "The world's first sports luxury pickup truck", be called the T5, and will be the final nail in M's coffin but make BMW way too much money in the process.

I agree. BMW has no understated models.
Mercedes at least has some commercial success like you said, the sprinter & unimog.
BMW would end up with a truck douchier than a Cadillac Escalade EXT. They went overboard with their niche models making crap like the 3 and 5 Series GT when the already have the X3, X4 and X6. Combine that with the M 'packages' they sell and BMW loses all respect from Veeky Forums.

>BMW loses all respect from Veeky Forums.
God forbid a board full of benchracing bus cucks doesn't approve.

Nah its a thing now

When your slogan is the ultimate driving machine and your performance division is known for making quick, fun, and agile cars, you better as fuck make some cars that are actually good at driving instead of shoehorning a big engine into SUVs that are objectively worse than the SUV by the same brand that's 30,000 dollars cheaper and shares the same engine and chassis, but is marketed as a completely new type of vehicle called a Sports Activity Coupe just because it has a curved roof and calling it a day.

>Why are car companies so frugal, fiscally responsible, and cautious when entering new-to-them segments?

Even the misquote is kind of a decent question. Look at the 60s, tons of innovation and risks there and look at all the amazing cars from that era. I blame socialism.

That depends. Can they make one simple and affordable enough for it to even exist?

the g300 and sprinter pickup

>Mercedes needs to make a needs based truck.
>Not a luxury truck like the G-Wagon.

*coughs unconvincingly*

>unimog
>good off road
Pick only 1. In a race up a boggy mountain, a stock XJ will shit on it

>Mercedes needs to make a needs based truck
>Something basic with an industrial strength

Dude, ever heard of the Sprinter? Granted, it's a van but that doesn't mean Mercedes don't make utilitarian vehicles