How can any other trucks compete against superior japanese engineering

they're the trucks that people actually need

not the one they actually want.

Not him but I'm huge Toyota and Subaru fanboi and even I know the only Japanese truck that can even remotely compete with the Americans, is the Tundra. And that's only because Toyota had so much experience with offroading.

Pickups are the one area that American's really lead in.

Although Subaru should bring back the Best/Baja. But that's a Ute not a real pickup.

But I understand Honda's motivation with these trucks. It's meant to satisfy the people who want a pickup truck but don't want to be known as the "the guy with a pickup". It's weird design doesn't make it look like a true pickup and they obvious prioritized cabin space over bed space. It's like all these fucking crossovers. None of the enthusiasts want them but the normies seem to like them.

Yeah, they hold their value really well

Imagine actually being stupid not understanding the market it's pointed at.

The average pick up truck buyer isn't very intelligent, otherwise they would have gotten something else

Fuck it's supposed to be Brat/Baja. Dumb autocorrect

By having a cargo bed that's larger than a lunchbox

>How can any other trucks compete against superior japanese engineering.
simple. By not falling apart

So only fleet trucks?

DELETE THIS