Isolation

Why is loneliness and isolation so rampant in today's western society?

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We evolved in small communities of a few dozen people where we knew and recognised everyone

I don't think it is.

Veeky Forums doesn't represent such a large segment of people, bro.

Capitalism. But do we really want to go back to oppressive village mentality?

Probably comfort.

I think back in the day, you had to figure out some kind of a way to make a living and belong to something. Belonging to something was the norm, be it the army, the church, or your father's trade.

The last generations have nothing to fight for, so it's full of empty wanderers with no direction or motivation.

Just be yourself, dude.

...

Facebook and video games were designed by introverts to cater to introverts.

Mainstream extroverts wanted "in" on that. This led to increased isolation/loneliness for the major extrovert people.

I'd say it's even more rampant in the East.