ARK Two years behind Blocknet in building a smartbridge. Blocknet will be launching their decentralized exchange in Q1 of 2018 at the latest. ARK do beat Blocknet in one area, ARK sells ten different t-shirts on their site while Blocknet has none.
OMISEGO Truly the meme coin: faking it until they make it. McDonald rumors. Apple Rumors. 7/11 rumors. Propped by nothing but rumors. No confirmation on anything. Their whitepaper reads like 90% of what's out there, nothing special. Yes, I've seen the Palm Beach PDF already.
TRON An ICO that is sold only through BNB coins which itself haven't even been proven yet. No one ever talks about what TRON is about other than being an ICO under Binance.