Did GW scare off everyone?

So tg I was at the flg and noticed every table was 30k or 9th age. I ask the players why play 30k and the answeres were either " My chaos is to far behind and won't be updated" or "Did you see the wulfen/angels of death!? I'm out". Meanwhile 9th age players said what you'd expect about aos being a train wreck. Next day went to another flgs to see my friend working there and same story. Have you noticed this?

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Same for me, but people are dropping GW completley in favour of Infinity.

40k still gets occasional play, but most havent made a new purchase since Calth.

This is all a good thing

I'm just alittle nervous that the beast arises, wulfen and physics were attempts by gw to scare us towards aos which they've been making look more 40kish. 40k is the money maker so why starve it to fix a failure?

Basically yes and it's hurt them.

Now they are desperately trying to undo the damage done by their utter shittiness by engaging with the community somewhat.
Too little too late I think. No way am I putting any more time, effort or money to engage in their fucktarded games.

Also they're knocking out some REALLY shit models and art these days. Premium my arse.

Not to mention the god awful rules.

Of the 3 stores in my area I tend to go to only 1 sells GW products, and even then the guy who runs it informed me that they make less than 10% of their yearly income from GW stuff.

I really have good memories of 40k and fantasy so I'm alittle sad that it hasn't gotten any better since I've left but hey whatever I guess

As soon as age of sigmar hit (and we did try it) our GW meta shriveled up and died. We used to have a 40k tourney twice a month, at least sixteen people each tourney. You'd catch people playing pick up games troughout the week, prepping for BOLScon or Rouge Trader or what have you.

Now it's warmahordes, x-wing, or infinity. There's a buch of 40k and AoS product that isn't moving anytime soon. We still get white dwarfs that nobody buys.

All that's left are a father and son who play 40k once a week, usually Eldar v Tau.

I played 40k since 3rd ed, I had a blast. Somewhere along the way though, it started being more chore than game. It stopped being fun. I'm not sure when or how.

AoS had zero impact on 40k so it just means your area is full of retards.

They stopped play GW games so I think they came out ahead in the end actually.

They were retarded for playing GW games in the first place.

>AoS had zero impact on 40k
AoS had an impact on the way customers perceive GW, it's undeniable that it did scare off further actual, dormant or potential players.

That's like saying people are going to stop buying Toyotas because they shut down Scion. Yes, people will have those MISPERCEPTIONS, but that just makes them a retard.

Go in to your local geedubs on a weekend and they're still as packed as ever. I don't think they've ever given a shit what happens at your local Magic+X-Wing haunt.

It made people fear age of emperor

I don't think that comparison works

Company shuts down its unprofitable line. Why would customers of the profitable line care? It doesn't affect the profitable line unless it becomes unprofitable. GW, Toyota, or any fucking company is willing to get rid of things that lose money? No kidding, welcome to every single company that hasn't run itself into the ground.

You know I've seen a lot of GW supporters on Veeky Forums. Then I remembered the case of Chapter Master, fan made game that was shutdown by GW after blackshirt visiting this board reported it to his seniors. Is it possible that most active GW supporters here are its employees? It's more likely than you think

>Company shuts down its unprofitable line
WFB was not unprofitable. It was less-profitable, but product diversity is it's own reward. It can't be unprofitable: Know why? Other companies have taken it's market share. If other companies can be profitable in your niche, you were shit at operating in your niche and deserve to fail.

And public relations matter. Image matters. Network effect matters. Having an evocative IP matters. So many things matter that GW, and apparently you, don't seem to recognise. Which is why they're failing and will continue to unless they seriously change their ideas. Sticking points on their turd won't rescue Sigmar at this stage and 40k -will- lose players so long as GW still appears callous, anti-consumer, and overpriced.

I still don't get the mindset behind owning a 40k army, using a 40k army weekly, and then suddenly ceasing to use or expand said army because the company that made your army reveals itself to be an asshole in fields you did NOT own or partake in.

It'd be like if you went to McDonalds every morning for a bacon burger, then stop because they replace their breakfast line. Only worse, because in that case you're actually paying for the burger every time. "Ronald's an asshole!" makes SOME sense as a gripe, but doesn't explain a complete bailout unless playing was some kind of weird tribute to your dark lord in the first place.

In my LGS no Warhammer player switched over to AoS, and aside from some initial test plays when it came out i haven't seen anyone play it.

40K is still played as usual, though it has never been the most populous.

I can only hope that AoS and price jewery is fucking GW in the ass.

If GW senior management owned guns, they wouldn't have any toes left at this point they've shot themselves in the feet so many times.

While there's still a core of GW players (mostly 40K) in my area - that core has declined greatly since 5th edition on. It's amazing that a company like GW seems to be mentally incapable of realizing that good game rules help drive minis sales - not 'army of the month' rigged game rules. Contempt for their customer base, and increased competition in terms of minis quality (and companies with far better rules sets) have all eroded GW's long term profitability. Their overall sales figures continue to decline in spite of an increased release rate in terms of minis and rules sets / codex releases, and increased prices per model / kit.

Your analogy would only be correct if, for example Toyota took its 2nd most successful product line and ran it into the ground all while blaming the consumer. And then discontinued it. Which is exactly what GW did with WFB.

If the company in question guts its 2nd most profitable line due to a long and repeated process of mismanagement, and then attempts to sell former and new customers on the 'new version' of said product which is actually inferior to the older version, what part of that would NOT make customers of the main line have second thoughts about continuing to be a customer? It isn't like GW fucked up WFB only. The best description of 40K at this point is 'less fucked up than WFB was, and far less fucked up than AoS is'. Neither of which is a strong reassurance to current 40K players that their support won't get them fucked in the ass next. GW management has for far to long counted on being the 'only game in town'. That ship has sailed, and now when faced with real competition, GW has started to fail.

I do like 40K and have been collecting / playing since the R.T. days. But with the complete snooze fest that was 5th, and the continued train-wrecks known as 6th and 7th edition, I have long since stopped buying their products. I'll continue gaming and hope that they can turn things around, but they aren't getting my $$$ if they can't deliver value for money.

That's pretty normal, if not a little high, for one product line to make up 10% of sales.

This has been a long-running problem at GW for years. I'll never forget the time an early Fantasy writer nearly had a stroke after seeing what Americans at my local store played in his game. Did you know that at least one magic item in Fantasy had been originally introduced "as a joke" to "build up the setting" and basically forge the narrative? He genuinely did not grasp that not everyone was in on this joke until he toured the semi-competitive scene.

The difference is that back then there were voices of reason and the company honestly cared about what players though. All voices of reason were surgically removed over the course of years and market research ended.

Does anyone have the Jervis article where he has a shitfit over the fact that most players didn't have fun in the exact same manner he did?

>Did GW scare off everyone?

They've certainly made no visible effort to avoid it, and their self-admitted wealth generation plan is, "We don't like customers - especially return customers - so just buy $300-500 of our Premium Product(tm) and begone. And stay gone, you fucking parasites."

Good thing they're too big to fail ...

>Does anyone have the Jervis article where he
This one? bewareofthephil.tumblr.com/post/124141948385/interesting-old-article-from-the-citadel-journal

There are still 40k players in my area, but most of them are selling their minis. Most people are buying fantasy miniatures, but gw is not brigning old fantasy minis, only AoS and no one is buying from the stores.

Fantasy players have options to play with their minis (9th, kow and mordheim), meanwhile 40k players are stuck in one game that is dying because GW is bringing mostly AoS shit here. Also warmahorde and infinite are becoming more popular. Only good news.

Considering one if the other stores in the area basically makes ALL their money from 40K that actually surprises me. Seems most shops I know which deal in miniatures make the majority of their income off 40K.

Learn something new every day.

It's been a while since I was playing wargaming stuff. I wanted to jump back into it along with a couple of friends. I know this is probably going to be a loaded question and one that's completely subjective but...A couple of them want to get into GW stuff just because the brand is recognized and they know the lore more than other games. Are we going to end up with a dead game if we do? Should I try to convince them to get into another game? I used to play 40k and WHFB and I like them, I wouldn't mind it still or another game I'm just worried about having no one else outside the group to play with.

40k, Warmahordes, and X-Wing are the most played games. 40k is the safest choice and is palyed the most widely worldwide, but it's also the most contentious brand/company. Some areas don't have any 40k players so you should check your area's shops.

If you've got a group of 3 or more people, I think that's enough to have many years of enjoyment regardless of the system you play, especially one as large and open as 40k. Playing between friends also solves most of 40k's problems, which almost always involve "these toys are too expensive" and "that player is being a faggot".

My FLGS is X-wing, KoW and Frostgrave. There's a bit of 40k, a bit of infinity, and the occasional Sigmar game. The guy that owns the place hates doing buisiness with GW (doesn't mind the minis or sigmar, i've seen him play personally), but keeps ordering in the new boardgames they are putting out because people keep buying them, no matter how much they charge.

>overcharge for bad products
>actively work to discontinue the product lines people like
>intentionally destroy your rulesets just so you can sell people replacement rulebooks, and then replacements for the replacements


Gosh I wonder why GW is failing.

I'm just glad to see everyone finally starting to wake up and move on to greener pastures.

"Liking" something isn't enough to keep it in business. You gotta purchase it too. If "likes" were enough all the morons on social media and camwhore sites would be billionaires.

If you're not producing a product people want to buy, it's not their fault for not buying.

The only thing fitting is a simpsons/FG/South Park Mockery. How has GDub avoid being mocked? Chaos sorcery from offering the world during end times?

Then why complain about it being discontinued?

Because it could have been fixed. Are you retarded?

Coulda woulda shoulda. Not as retarded as you for whining on Veeky Forums about pointless shit.

>Because it could have been fixed

But they did fix it.

He says, while shitposting in Veeky Forums in a thread about said pointless shit.

It's hard for me to say, since in my area there is actually very little GW presence. Most people here play Malifaux thanks to my father if any tabletop game that's not MtG.

However, I do know that one of the few stores in my area to sell GW minis decided to stop because he didn't like how they were treating him and didn't like where they were going.

I've got a ton of unpainted 40k stuff sitting around and the pathetic state of 6th/7th edition has killed all my desire to even bother painting what I have, let alone buy the awful new stuff. So now I'm buying and painting other model kits instead, including non-war gaming stuff.

I'm sure I'm not alone in this malaise either.

Definitely not.
Most of the really good painters I know have branched out. Some of them are even doing X-wing stuff on commission and making a bit of dosh.

People are playing Horus Heresy, so I don't see how GW is scaring them off since they're seemingly willing to still give it money, perhaps even more than they would be if they were playing 40k. Unless they're all using recasts.

How in the fuck is The Beast Arises supposed to be an attempt to scare you towards AoS? It's an event that place 8-9000 years before the current time.

>Other companies have taken it's market share.

Please share with me this companies that have taken the bountiful market share that Fantasy once owned.

There is one company, Mantic, and even they haven't managed to take the market share entirely because you still have people playing varieties of Fantasy.

>How has GDub avoid being mocked?

Because they're fucking inconsequential in the grand scheme of things.

Op here they were almost all recasts and beast arises was non cannon i thought?

Considering the effort GW has put into it, it's pretty likely canon for now.

Not at all, I have no motivation to paint GW crap these days. I loved the models, I loved the setting, but they have ruined the quality of both recently.

It's definitely on a downhill trend in every area except 30k, and it's unclear if that is really making a dent in losses since people who already had a Marine army don't have to buy all that much new stuff as long as they're ok with their legions of dudesmen having time-period inaccurate armor.

>as long as they're ok with their legions of dudesmen having time-period inaccurate armor.

To me doing this rids the Horus Heresy of one of its charms, in that it's kind of like historical 40k.

Now certain vehicles I can understand since people have shown evidence where even though they may not have been as common, stuff like the plastic Rhino was present during the Horus Heresy.

I could easily understand as well if it's a case of someone rather first using their funds to buy HH specific units from FW first, but to just say fuck it and decide you're going to proxy everything and not even bother just sort of ruins it as I said.

90% of people in my area are playing age of sigmar, op's just shitposting and trying to rile everyone up

>People are playing Horus Heresy, so I don't see how GW is scaring them off
Well those people were probably 40k players who are now playing a FORGEWORLD game that people praise for not being broken the way 40k is...

What the hell is your area, GW HQ?

Let this shit thread die

> Did GW scare off everyone?
Nope, actually people returning to GW, especially WHFB players since GW announced new point system, even 9th Age own site is dead now.

Like I said though, unless they're using and buying recasts, GW is still getting their money. At best they're just pissing on the GW Design Studio.

It kind of reminds me of the person who said of some event GW held that because the Design Studio people were being so tight lipped and such compared to FW that they should of told them that if they were more like FW they'd be giving them money instead of FW. It's inane because GW is getting your money either way.

M8 people who aren't whiny cunts will get over whfb dying 8th ed was fucked and had to die
To answer your question straya and england

>Have you noticed this?

It hasn't quite gotten to that point here - there isn't a big 30k scene and 40k is still being played - but GW's games are much less widely played now. Warmachine is taking off in a big way and there's a small X-wing group springing up in its place. A few people persist with 8th now and then, but AoS was dead on arrival.

>Does anyone have the Jervis article where he has a shitfit over the fact that most players didn't have fun in the exact same manner he did?

every single standard bearer from old white dwarfs was "stop playing competitive matches!!!"

My FLGS hardly carries any GW stuff, they mostly push dropship commander, flames of war, mars attacks, and a few other war-games

I've heard that GW makes it real hard for non-GW stores to get their stuff.

There are people in Australia who are willing to touch AoS? My experience in south-east Queensland is that people kinda just laughed at it, shook their heads, and went back to KoW and Warmahordes.

I own a gaming club, and here Malifaux surpassed both 40k and Fantasy.

40k players are still a lot, but with each update i see one of them drop out.

CSM were the most popular faction here, so there is that. Most of them just sold everything and that's it. Only 3 remains.

I've seen quite a few drop recently.
Most over 35 years old dropped because of the continuous hype, which they couldn't keep up with, one dropped after seeing the 30th anniversary marine and the renegade knight box, fearing the direction 40k was going, and finally I expect 2 to drop because of the new fliers rules.

This is a very non-competitive environment (Orks won the last tournament), and the heavy hand of GW is really hurting the business.

>wulfen
DIGGANOBZ!

World on that street is that 30k has basically hit its saturation point and slowing in sales which is why FW is getting other stuff to do now.

Given how much marine crap FW have pumped our recently, and how much of it is the same god damned thing resulpted 18 times over I have NO difficulty believing they over saturated their own market.

My FLGS don't even carry GW any more, other lines are more profitable and above all, not a complete pain to get ahold of.

Seems GW don't like other stores competing with their own.

If Horus Heresy had hit it's saturation point then they wouldn't have hired new people for the Specialist Games Studio.

It may look the same to you, but that doesn't mean it's the same for everyone.

With the Marine Legions in HH it's really about appreciating the lore behind them.

My preferred online retailer carries massive stocks of everything, they have over 20 khador basic jacks in stock right now, 30 of the second type of basic jack, 20 of the most recent character jack, etc. Tons of the things. When an X wing wave is released they post all over facebook about how they have literal pallets of stock arriving. I haven't seen them promote any GW stuff in like 2 years. They do seem to get new stock in, but instead of ordering 30 of everything they seem to get just the standard 2 of every item you get by default as a GW stockist. They didn't even bother promoting Calth or Deathwatch.

The intriguing lore of teenage angst and daddy issues.

>MISPERCEPTIONS
If you haven't seen how the symptoms are carrying over to 40k the one with misperceptions here is you.

AoS is not the problem, but the symptoms of the people behind it who are the same behind 40k.
Of course people are scared and demotivated when any long term planning of a hobby that takes time and patience has to take into account the visible trend.

>straya and england
So what is your area again?

Hey, don't piss that guy off. He's a giant who spans two hemispheres.

If he's a giant why doesn't he play with life-sized figurines?

>the beast arises, wulfen and physics were attempts by gw to scare us

This confirms that this thread is populated by retards. Just what.

He doesn't have anyone his size to play against. It's a lonely life.

I've actually been seeing a lot of improvements with GW stuff lately.

Their new games, while being outrageously expensive, are at least fun, and come with models you can use in 40k

Also the new codex suppliment gives rules for all the chapters, something marines needed for a long time now.

From what i've been told by the representitive to my store (I do the games section at the local hobby shop) they are going to be releasing cheaper model kits for newer, younger players, since $200+ dollers for half a functional army is a bit outlandish, so cheap in fact they're gonna try to get them into megamarts, so don't expect quality.

Also admec stuff.

All in all its mainly the prices that is screwing GW products, and the fanbase, most of the play groups around here are either niche groups of friends, or anal rules lawyers who drive away any potential new people hard, despite having the more organized public groups.

>the fanbase is what's scaring the fanbase

Just play another ruleset with it. That's what I do with my GW stuff. That and use older GW rulesets.

Back in the day, GW was THE money maker. You stocked Warhammer and 40k to the rafters and watched money come in. Now, not so much.

I've been into warhammer since 1993 or so. It started as hobbyists making a little extra money on the side. It has turn into a for profit Corp that wants only to increase sales every quarter the bigger the profit the better. In a niche hobby don't think this business model benefits the consumers. The economy of scale is lost because it's a niche market and GW pretends they are selling luxury goods.

Yep I just buy used shit or Chinaman on eBay strip it and repaint it. Play Necromunda and Mordheim.

>Please share with me this companies that have taken the bountiful market share that Fantasy once owned.
Every company that experienced sales spikes after fantasy died? Dozens of games got it.

There is such a thing as company direction. AOS is a signal the direction is going to be worse, more overpriced models and increasingly less attention paid to rules, which has already been an issue to a degree in 40k. What AoS is getting 40k is going to get in a few years.

Yeah they've seriously fucked up with the lore imo. It's got it cool parts the military organisations and battles but the fall from grace stories were portrayed in such a puerile way.
Way too many books by way too many authors too. Milked dry.

Lots of people here leaving 40k in favor of 30k/Malifaux/Infinity/FoW and other systems. There are few people who play AoS, but FB is much more popular.
GW is quickily losing it's popularity because their games now are "meh models, shitty rules, high price".
But 40k is still the major game around here and I'm not sure if it will change in future. Fanbase has a lot of inertia.

"The big recent change is that GW has actually stated – both during the Chapter House court hearing and subsequently to its shareholders – that it considers its market to be collectors of models and not gamers."

Excuse me, grandmaster? I don't believe they are ork cosplayers.

Huh? They look more like were-hairsquigs than diggaz.

youtu.be/Y29aGTbg62A

It's a shittily forced joke desu.

I haven't been interested in playing or buying a GW game since 2010 because their prices, rules and fluff became retarded.

Their art also became progressively worse when they moved away from black and white.

Its coloured art could be cool

I found that a lot of the time they just used a very limited colour palette in their army books after 2010 that made the illustrations look cheap and washed out.

GW are cunts. That's not news.

>Their art also became progressively worse when they moved away from black and white.
Now what would give you that impression?

It's basically that if you want one product from games workshop, you have to get all the "popular lines." (See: everything)
Which is a real pain in the ass when said "popular lines" don't sell off the shelf quickly.

Did Activision scare off everyone? Everyone I talk to complains about how Call of Duty is basically the same game every single year, and about how the single player campaigns suck and the multiplayer rewards camping and other shitty behavior. I literally don't know a single person who plays CoD regularly, let alone buys each new game as it comes out. They MUST be close to bankruptcy, if they're pumping this much money into games that clearly no one is playing. It's not just my circle of friends either. Look on /v/, or practically any of Reddit's gaming communities- no one is talking about CoD except to complain about it. God, I don't understand how ANYONE could think Activision is going to be around a year from now. Just look around you. It's obvious Paradox Interactive is going to be the biggest studio in the world. You'd have to be an idiot not to see it.

What the fuck is that. Is like He-man with extra skulls and even cringiest names.

CoD caters to a great pool of "silent" younglings, GW can't do that due to the higher costs and attention required from the customer.

Wow, fucking wow.