Whats the verdict?

Whats the verdict?
Did it boost the sales trying to imitate W40k?

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My local store is absolutely flooded with AoS players. Went in three days this week and only saw one game of 40k. Its anecdotal but ive seen more AoS games and players in a week than I saw fantasy played in store over years (outside of special WHFB nights)

Ohh look.
Its that thread again.
Its simple. we do not know. GW does not publish sales data. Nor do we know anything about a global player base, so there is no way to give more than a local overview.

From what I heard locally, its much more popular than fantasy, which has a lot to do with not needing like 250 models to play that.

Very single WHFB player I've met hates the system with the strength of a thousand suns. However, I've since met.... 3-4? AoS players at the local club. I'll admit, the rules are shit and they are not the sharpest tools in the shed, but the enthusiasm they have for such a game is truly something.

At the last demo day they managed to get a bunch of 6-7 years old to play the game, and the kids loved it. If that means something, I dunnow.

Local scene keeps being overrun by WH40k and Bolt Action, though.

It's fun.
In the last two weeks at the GW store we had one 40k match and at least two/three four players match every day.
The campaign and the new releases are really helping.
Same for the other FLGSes besides for one that straight up banned the game on release lmfao.
People expect the store to fail within the next year since it had almost nobody showing up in the last months.

We don't know.
GW doesn't publish any data.

All we have our anecdotes, my club hasn't sold a single of the rule books or boxes they bought on launch except for one starter box, but other people will tell you they are up to their tits in sigmarines.

Personally I don't get the appeal. The models are pretty low quality, obscenely priced, the rules are mediocre at best and the lore is half assed, even the art looks like shit, but whatever.

My local GW store has a few people who still play fantasy. The number definitely dropped with AoS. Very few games are played, maybe one every 2-3 weeks that I've seen.

People are liking the new models though, but that is because we like painting. One of the chicks there collected wood elves and got real excited with the giant bug thing.

Locally our stable, happy, WHFB community disappeared overnight and even the local GW store has apparently had people interested, but find it hard to get two such interested people in the store at the same time in order to get a game in.

But then that's in Australia with the 'fuck you' tax on all GW products so of course there will be shit all interest.

That's more or less what happened with with my store too.

Australia tax is brutal, I feel you.

Ironjawz, Flesheaters and especially Sylvaneth all did very well and are still sold out in some places.